Content Marketer
About The Role:
We are currently seeking a motivated and detail-oriented individual to join our marketing team as a Content Marketer.
As Beverley’s brand ambassador, you’ll be responsible for promoting our holiday parks as a leading staycation destination. Responsible for management of the group’s editorial calendar, content planning and creation. You’ll need to have an understanding of the power of social media and the part it can play within the digital marketing space, plus first class attention to detail with excellent writing skills.
In addition to this, you should be able to meet deadlines and multi-task effectively. You need to have a strategic mindset and always think out of the box. Possessing extraordinary communication and presentation skills is key.
Overview of the key responsibilities:
- Help develop offline and online marketing strategy to optimise sales conversions and increase revenue across all areas of the business from holiday bookings to holiday home sales to onsite spend.
- Be responsible for content planning and creation across a range of media, including websites, social media channels, email, blogs and videos.
- Day-to-day management of our social media platforms across the organization, including LinkedIn, Tik Tok, Facebook, Instagram, Twitter and other sites.
- Deliver content on-time, on-budget and on brand.
- Develop relationships and book in social media influencers to help build our online brand awareness and drive purchases.
- Track and measure the effectiveness of all content and appropriate ROI, including monitoring social media metrics, preparing social media engagement and activities reports.
- Ensure excellent communication with other departments and external agencies
Education training & experience
- 2-3 years+ social media and engaging content creation experience and can demonstrate a good understanding of the marketing process
- Awareness of SEO best practice and online marketing disciplines is essential
- Experience with email marketing campaigns, CMS platforms with a good working knowledge of WordPress, Adobe, Canva or and basic video editing skills would be advantageous
- Experience within the travel and tourism sector would be an advantage
Requirements:Â
- Excellent people skills
- Excellent command of the English language, with outstanding written communication
- Strong planning and organisation, with the ability to work to multiple deadlines
- Digitally minded, with excellent IT skills and a natural interest in marketing channels
- Good project management skills and commercial thinking
- Accurate reporting and administration
- Have a motivated and inquisitive in nature, with a can-do attitude
Benefits:Â
- Food and Beverage discounts
- Holiday discounts
- Recruitment referral scheme
- Holiday Home Sales referral scheme
- Contributory Pension
- Free On-site parking
About the company:
Beverley Holidays is a multiple award-winning family of parks situated on the English Riviera in South Devon. Owned by the Jeavons family, who have 65 years of holiday and park experience, the holiday parks offer a range of holiday accommodations coupled with holiday homes available for sale.
Beverley Holidays boasts a unique ‘one big happy family’ feel which has seen it win a string of awards, with many guests returning year after year to bask in its beautiful seaside surroundings. The group comprises of three-holiday parks including Beverley Park, Beverley Bay, and Beverley View.
How To Apply:
Apply online…
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